Tools to Use to Enhance Video Campaigns

Tools to Use to Enhance Video Campaigns

Video marketing campaigns have long been used by many companies to great effect. Videos are more often than not entertaining, informative, and direct to the point. By making use of video, there’s no need for users to read walls of text just to understand what the...
How to Make PPC Campaigns As Effective As Possible

How to Make PPC Campaigns As Effective As Possible

PPC is a results-oriented marketing strategy in the sense that companies pay only for the amount of clicks that the ad generated. Despite that, you still have to take risks when starting a PPC campaign. Just because you only pay for the actual number of people who...
Why You Need a Virtual Assistant in 2018

Why You Need a Virtual Assistant in 2018

For the past decade or so, virtual assistance has seen a large rise in popularity. Virtual assistants offer a wide array of skills, and they can cater to your needs in ways office-based administrative assistants can’t. VAs can do regular office-related tasks like...
How Can Email Drive SEO and Content Marketing Campaigns?

How Can Email Drive SEO and Content Marketing Campaigns?

In the present day where social media has become the go-to platform to reach out to new customers, email isn’t being used in online marketing campaigns as much. Considering that email has been around for so long, it’s understandable how some companies would be more...
5 Tips on Writing High-Quality SEO Content

5 Tips on Writing High-Quality SEO Content

Despite the fact that content is still king in the SEO world, writing blogs that are filled to the brim with keywords and little else is not the way to go. When writing content for SEO, some copywriters tend to focus on keyword research and density to guide their...